Since 2018, GJW Direct have been working in partnership with the Royal National Lifeboat Institution (RNLI) to support their efforts to save lives at sea and end preventable drowning. The charity, where volunteers make up 95% of the organisation, operates a 24/7 search and rescue lifeboat service and seasonal lifeguard patrols to help those in difficulty in the water.
Fundraising is key to ensure they can continue to do this, and their prevention work is also vital to avoid people getting into difficulty.